Conversion Rate Calculator

Calculate website conversion rate and compare A/B test variants.

Conversion Rate

2.50%

vs Industry Avg (2-3%)

Average

A/B Test Winner

Variant B

Detailed Results

Conversion Rate2.50%
Industry Average2.0% - 3.0%
Variant A Rate2.50%
Variant B Rate3.20%
Relative Lift (B vs A)+28.0%
Statistical SignificanceLikely reliable (>1,000 visitors)

Use the Conversion Rate Calculator above to calculate your results. Enter your values and see instant results — all calculations run in your browser.

Disclaimer: This calculator is for informational purposes only and does not constitute tax, financial, or legal advice. Results are estimates based on the information you provide and current rates. Always consult a qualified tax professional or financial advisor for advice specific to your situation.